Mercadea en los mercadillos: Carabanchel

On a summer morning in Madrid’s Carabanchel district, the municipal ‘Mercadea’ campaign sets up at the Vía Lusitana street market to engage the public on proper waste sorting. Staff are on hand to answer everyday questions — from where to drop off a tricky item to how to use the recently installed textile collection bins. The focus is on reducing textile waste, explaining what happens to discarded clothing, and demystifying organic waste processing.

The informal market setting makes it easy to stop by, learn something new, and contribute to a cleaner city. Visitors who bring properly separated waste receive a small gift as a reward, and city experts are on hand to answer any recycling questions.